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BioStripe is a leading manufacturer of eco-friendly asphalt paint based in Mentor, OH. Our mission is to provide high-quality, sustainable products that help our customers reduce their carbon footprint and protect the environment.

Our team of experts is committed to delivering innovative solutions that meet the needs of our clients. We use only the best materials and employ the latest technologies to ensure that our products are of the highest quality. Whether you are looking for a durable, long-lasting pavement marking solution or a sustainable alternative to traditional asphalt paint, BioStripe has the expertise and experience to meet your needs.

 

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BioStripe® delivers premium performance traffic paint from a sustainable source. 

Using oil from over 420 pounds of soybeans per 100 gallons of paint, BioStripe® is the world’s first soy based, latex marking, and striping traffic paint. Best of all, its sustainability doesn’t compromise its performance. 

Aexcel has been working in the field of traffic paints since 1963. Our initial vendors' relationships are now almost 60 years old.

Polynt (formerly Reichhold), one of our long-term vendors, approached Aexcel in 2012. Their idea was to gauge Aexcel’s interest in developing a durable, waterborne traffic paint with a foundation of soybean-based, renewable content. For Aexcel, innovative products have always been at the core of our business strategy. 

Aexcel immediately accepted Polynt’s offer, knowing that such a product has a place in the future of road marking, airports, parking, pedestrian, and bike surfaces.  BioStripe® has the benefit of over 40% renewable content, with the base materials derived from soybeans grown in America.  The product was reasonably straightforward to formulate, however, it proved tricky to manufacture in larger quantities. The clever minds of Aexcel were able to overcome these difficulties with new strategies.

These are trade secrets!

Aexcel worked in conjunction with state soybean promotion councils, and other groups dedicated to finding new uses for soy-based materials. In 2016, Aexcel engaged EDGE, a northern Ohio economic development group, to conduct market research. Chris Hren and Travis Martin leveraged the resources of EDGE and provided an excellent report to understand the potential market for a durable, renewable-content traffic marking product. 

The initial target markets would include larger institutional organizations. Any entity with substantial surface parking, driving, biking and pedestrian walkways. Any organization with a developed budget for maintaining surfaces by regular striping and marking. Any facility, campus, physical plant, community; serving large numbers of customers, employees, and visitors.
Overall, the target markets are for someone responsible for substantial surface area. All organizations with a demonstrated commitment to sustainability. 

Hospitals and healthcare systems, educational institutions (especially those with a large commuting student population), parks and recreation facilities, and, most surprisingly, US Military; emerged as the most likely candidates.  As with any new product, the market simultaneously showed interest and hesitation. Will the product work? Does it contain the promised ingredients? Is it cost-effective? Who is Aexcel?

Aexcel answered these questions with affirmation and experience.

In 2020, a surprise market opportunity arose: Street art. A chance to move BioStripe® away from the traditional traffic white – yellow – black – blue – red color range into the rainbow of artist colors. The most common area of interest? Stormwater runoff signage and educational art. Colorful information designed to delight and inform pedestrians and citizens. As these great projects grew in popularity, art aficionados decided that the streets make great surfaces for expression. 

BioStripe® is the perfect material for streetscape art.

Wall art has recently become popularized, moving away from its gritty graffiti history and into urban improvement territory. Why not the same for street surfaces? With the added benefit of improving pedestrian and bike safety by calming traffic, BioStripe® has the durability required to withstand traffic. It's safe and easy to use, it can be made into many colors (and more coming), and can easily be worked by artists and community volunteers. 

BioStripe® is a product whose time has arrived.